The internet has become such an integral part of life today that two out of five UK users would give up their television before their internet connection, if they had to choose between the two; according to a new survey from leading research agency, GfK NOP.
The ‘Connected Life’ study reveals that a staggering 41 per cent of UK internet users agree that “If I had to choose, I would rather keep my internet connection than my TV” – of which almost half said they ‘agree strongly’ with that statement. Only 29 per cent disagreed, and 31 per cent had no strong feelings either way.
Babita Earle, Divisional Director at GfK Technology comments: